'Smart Roast': "An Evolution For Coffee"
"What is Smart Roast?
Hospitality is hard, so hard in fact that 60% of new businesses don't make it past the first year and 80% don't last 5 years. This is way above most other industries so we decided to do something about it. We've spent 4 years developing a system that cuts costs AND creates new revenue streams. Smart Roast has transformed struggling or under performing cafes into businesses with bright and prosperous futures. Our Smart Roast clients gain total control over their coffee supplies. They create their own branded coffee and sell this to their customer network. New revenue not possible under the 'old' supply chain. Our Smart Roast equipment is a technological breakthrough that is changing coffee roasting forever. Roasting coffee is as easy as pushing a button, the computer software takes over to generate perfect coffee every time. It really is that easy! click here to enquire |
Case Studies: Please feel free to download one of our case studies to see what impact Smart Roast could have on your business. All case studies are based on real businesses we have dealt with, the stated figures are representative of results achieved and so do not apply to any one particular business. CLICK BELOW TO DOWNLOAD CASE STUDIES |
At the heart of 'Smart Roast' is the Sono Fresco Fluid Bed Coffee Roaster
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SONO FRESCO FLUID BED PROFILE ROAsTER with ADR Software technology |

Invented by renown engineer As a Doctorate Aerospace Engineer, Jerry has served with such companies as Rolls Royce Aero Engines, General Electric Company and The Boeing Company. An entrepreneur in the renewable energy field since the mid-1980s, Jerry invented the wood pellet stove, built and led a successful manufacturing company and helped pioneer the wood pellet industry across North America.
Jerry recently retired and now works in the area of carbon negative energy production. The company is now owned by Coffee Holdings Ltd, one of Americas largest green beans importing businesses.
Sono Fresco has been designed for for cafes, mobile coffee businesses, caterers, farmers markets, specialist food stores, supermarkets, etc. Roast profiles (the recipe to which the roaster follows) are loaded via blue tooth technology so all you need to do is fill the roast chamber with a pre- measure of green beans, push a button and then walk away. The roaster does the rest!
Your Smart Roast system can be purchased with either one of two sizes. These will suits customers roasting up to 15-20kgs per week or 50-60kgs per week.
Your Smart Roast package includes equipment, software license for 12 months, roast profile software, blend design/ selection, a training package and ongoing support.
Jerry recently retired and now works in the area of carbon negative energy production. The company is now owned by Coffee Holdings Ltd, one of Americas largest green beans importing businesses.
Sono Fresco has been designed for for cafes, mobile coffee businesses, caterers, farmers markets, specialist food stores, supermarkets, etc. Roast profiles (the recipe to which the roaster follows) are loaded via blue tooth technology so all you need to do is fill the roast chamber with a pre- measure of green beans, push a button and then walk away. The roaster does the rest!
Your Smart Roast system can be purchased with either one of two sizes. These will suits customers roasting up to 15-20kgs per week or 50-60kgs per week.
Your Smart Roast package includes equipment, software license for 12 months, roast profile software, blend design/ selection, a training package and ongoing support.